Jun 23, 2023
Dr Oldfield Speaks at SPRITE+ on AI, Risk Awareness and Psychological Nudging.
Psychological Nudging is a technique used to get people to behave in a certain way. This can be used for good or evil.
For example, are you being nudged for the ‘safety of resources’ or for coercive purposes. Do you know you are being nudged?
If you log on to the internet, see advertisements or read the paper you are constantly being nudged and influenced. Every ‘topic of the day’ nudges your opinion based on your underlying beliefs and how you see the world. This can reduce or elevate your risk perception that you see in situations – but not necessarily for your own benefit.
Psychologists and Philosophers state that updating your beliefs however comes at a great energy cost and once they are set, you are unlikely to change them, no matter how right or wrong they are.
So do you really have free will or are you a puppet on a string?
As a society humans have put themselves at risk.